THE STORY

This Isn't About Healing.

It's About Remembering.

Ryan Encinas, RN and founder of The Holistic Hub

From the Operating Room at MD Anderson to the Root Cause

I spent 19 years as a perioperative nurse. I started at MD Anderson Cancer Center in 2007 -- one of the most respected cancer institutions in the world — and spent years in operating rooms watching the best surgeons on the planet do extraordinary work. I assisted in procedures across ortho, spine, neuro, GYN, pediatrics, plastics, and urology. I became a First Assist. I became a Director.

And I watched people come back. The surgeries addressed the disease. They didn't address what created it.

At some point I stopped asking "how do we treat this?" and started asking "why does this keep happening?" That question changed everything. I went back to school — nutrition, biochemistry, genetics.

What I found is that the body isn't broken. It's been deprived and burdened. The natural state of the body is harmony. Give the cell the right signals, remove the wrong ones, and it remembers how to work.

This Is a Family Mission

My wife Madeleine is an RN, a personal trainer, a yoga instructor, and a pre/postnatal specialist. She built the back end of this platform while raising our daughter Evelyn, born January 2025.

Madeleine runs The Holistic Momma — women's health, pre/postnatal care, and what it looks like to raise a healthy family from day one.

We built this together because we believe this work is for everyone. Your child. Your parents. Your own body. The knowledge isn't missing — it's been buried. This platform exists to bring it back.

Madeleine holding her young daughter's hand on a walk outdoors
Madeleine, The Holistic Momma, RN and co-founder

The Holistic Momma

Madeleine

My wife and co-founder, Madeleine, is an RN, a personal trainer, a yoga instructor, and a pre/postnatal certified fitness specialist. She even teaches a mommy-and-me class — movement built for real mothers and their babies.

Her heart is women's and family health: pre and postnatal care, perimenopause and menopause, and the movement that carries a woman through every one of those seasons. Where I come at this from the operating room, she comes at it from the home and the whole arc of a woman's life.

She also quietly runs the machinery behind all of this — the systems, the design, the build -- while raising our daughter Evelyn. She shares it as The Holistic Momma, which now has a home of its own at theholisticmomma.com.

Follow @the_holistic_momma Visit The Holistic Momma

Start where it starts.

Health is something you can measure, understand, and create. Here's where to begin.

Start Your Journey

The Documentary

Featured in sHEALed

sHEALed is a women's health documentary from Lolli Brands, co-produced by JJ Virgin, that premiered at Cannes and now streams on Amazon Prime. Ryan Encinas, RN appears in the film as a holistic nurse voice on root-cause, cell-first health.

A condensed cut of Ryan's segment is coming soon to this page. In the meantime, watch the official trailer here, or stream the full film now.

Watch on Amazon Prime

The Documentary

sHEALed — Official Trailer

Premiered at Cannes. Streaming now on Amazon Prime.

Watch on YouTube

Alongside

The cast of sHEALed

A cast of doctors, scientists, and wellness voices all appear in the same film. This is a factual record of who shares the screen — not a claim that any of them endorse The Holistic Hub or any product.

Ryan Encinas, RN
Del Bigtree
Gary Brecka
JJ Virgin
Dr. Amy Shah
Dr. Will Cole
Dr. Izabella Wentz
Lara Trump
Cate Shanahan
Kelly LeVeque
Cynthia Thurlow
Dr. Tyna Moore
Uma Naidoo
Dr. Austin Lake
Dr. Jenn Simmons
Kayla Barnes-Lentz

Appearing in the same film does not imply these participants endorse The Holistic Hub or any product.

More Conversations

Podcasts & appearances

Recognition & Associations

Cannes Official SelectionStanfordYaleForbesPhysicians' Desk Reference

Listed as factual associations related to sHEALed and Ryan's professional background — not a claim of partnership, sponsorship, or endorsement by any institution named above.

Ready to start your own story?

Read where Ryan's path began, or jump straight into the first steps for yourself.

The Story is the personal account behind The Holistic Hub — Ryan's path from the operating room at MD Anderson toward looking at health at the root. The framing is honest: this is less about healing and more about remembering how the body is built to work. It is a personal narrative, offered as context for why the site exists.

Common questions

Who is behind The Holistic Hub?+

Ryan, a registered nurse whose path ran from the operating room at MD Anderson toward a root-cause way of looking at health. The Story page is his personal account of how that shift happened and why he built this site.

What does remembering rather than healing mean?+

It is the framing of the story — the idea that a lot of wellbeing is about returning to how the body is built to work, rather than chasing a fix. It is a personal perspective and a way of looking, not a medical claim.

Why does the story matter for the rest of the site?+

Because it explains the point of view behind everything here. Knowing where the framework came from — clinical experience plus a search for the root cause — gives context for why the site teaches the cell-first model it does.

What is sHEALed and how is Ryan involved?+

sHEALed is a women's health documentary from Lolli Brands, co-produced by JJ Virgin, that premiered at Cannes and streams on Amazon Prime. Ryan Encinas, RN appears in the film as a holistic nurse voice on root-cause, cell-first health.

Do the other cast members in sHEALed endorse The Holistic Hub?+

No. Appearing in the same documentary is a factual co-appearance — it does not mean any other participant endorses The Holistic Hub or any product. None of them recommend or are affiliated with anything sold here.

Where can I hear more of Ryan's conversations?+

The Media page links to Ryan's podcast appearances, including a video conversation on the Golden Girl Podcast and audio episodes on The Thyroid Fixer and CODE Conscious Conversations.